A B2B sales career for a woman or those underrepresented can be a game changer and a life changer not only for the seller, but for the companies that take the proactive steps to hire, train, and promote them. It’s smart business and will grow revenue and profits for your company . Organizations who opt to stay with the status quo, or worse, ignore the calls for a more diverse sales force will regret not acting sooner.
In this book, readers are guided through each stage of the process beginning with building a foundation for change, attracting great women, hiring and onboarding, retaining, promoting, and creating a culture that sustains these efforts.
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